Project Title: Coinsource Spring 2022 Experiential Hiring Program

Coinsource

Details
Project Title Coinsource Spring 2022 Experiential Hiring Program
Project Topics Customer Service & Account Management Growth Strategy Marketing Operations Product Design & Development Research & Development Software Design & Development
Skills & Expertise
Project Synopsis: Challenge/Opportunity
Coinsource is looking for your help better launching new Bitcoin ATM Machines throughout the US Market. They want to leverage your marketing skills and expertise to drive as much traffic to a brand new Bitcoin ATM Machine as possible. You and your team will be provided with your own brand new Bitcoin ATM in a different (but similar) location in the US. Each team will also be provided with a real marketing budget to figure out how to get the most adoption on a brand new Bitcoin ATM machine assigned to your team throughout the duration of the program.
  • Some activities you may want to consider doing throughout the program include... deep dive into the Bitcoin ATM Market and Coinsource's product, researching best practices when launching ATM machines, physically visiting real ATM / Bitcoin ATM Machines to see how users behave, developing social media and/or local marketing tactics to help gain traction of that machine. In addition to gaining traction at your machine (most amount of visits, highest volume of bitcoin transactions), Coinsource is looking for you to develop a 'Launch Playbook' so that the marketing team can better launch similar Bitcoin ATM Machines in the future.
  • Winning team gets full-time internship this summer starting in June!
Project Synopsis: Activities/Actions Required
Project Synopsis: Expected Results

Project Timeline

Touchpoints & Assignments Date Type

Program Kickoff

Mar 08 2021 Event

Kickoff Webinar @ 12:00 PM ET

Mar 02 2022

Submit Questions for Check-In Webinar

Jul 02 2022

Submit Questions for Check-In Webinar

Jul 03 2022 Evaluation

Temperature Check #2 Evaluation Survey Due

Jul 03 2022 Evaluation

Check-In Webinar #1 @ 12:00 PM ET

Oct 02 2022

Check-In Webinar #3 @ 12:00 PM ET

Oct 03 2022

Wrap-up Webinar & Debrief @ 12:00 PM ET

Final Self Evaluation Survey Due

Evaluation

Final Peer Evaluation Survey Due

Evaluation

Upload Signed NDA

Submission Required

Milestone One: Conduct a Deep Dive into Bitcoin

Submission Required

Kickoff Evaluation Survey Due

Evaluation

Milestone Two: Inventory and Benchmark Bitcoin ATM\'s in the United States

Submission Required

Pre-Kickoff Happy Hour Meet & Greet @ 5:00 PM ET

Temperature Check #1 Evaluation Survey Due

Evaluation

Submit Questions for Check-In Webinar

Check-In Webinar #2 @ 12:00 PM ET

Marketing Plan Presentations

Top Teams Present @ 12:00 PM ET

Program Managers

Name Organization

Teams

Team Name  Project Name  Team Members 
No Teams Available