Jiaxin Xiong

New Jersey, USA

About
I have a strong academic background in international business and marketing intelligence, bringing a global and analytical mindset to collaborative projects. Currently, I am pursuing my M.S. in Marketing Intelligence (STEM) at Fordham University, where I focus on data-driven strategy, consumer insights, and innovative marketing technologies. I previously earned a B.S. in International Business from the University of Leeds, UK. 

My experience spans the cross-border payments and retail industries through internships at EasyTransfer and Mokingran Jewelry. At EasyTransfer, I led customer segmentation and community engagement initiatives, contributing to a record-high 58% conversion rate. At Mokingran, I executed localized campaigns that drove monthly sales growth of up to $85K. I also hold certifications in responsible business leadership and strategic decision-making. 

Proficient in Excel, SPSS, Tableau, and Figma, I enjoy combining analytical tools with creative problem-solving to generate real marketing impact. I’m passionate about global marketing, social media strategy, and data-informed decision-making.
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12 months

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Business/Management Quantitative Methods, General

University of Fordham, Gabelli School of Business

Class of 2025

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